When it comes to online dating, the biggest fear that people have is that, after having announced where and when to meet their date, they duly turn up and find themselves waiting... and waiting... a quick check of the watch after 20 minutes... still waiting... then it sinks in: the date is a no show.
Long before we began our love affair with drinking coffee, it is believed that one day, a shepherd in Ethiopia took inspiration from his herd of goats who he had seen eating a curious fruit, and discovered that it delivered a pleasant burst of energy. That red fruit turned out to be the coffee cherry. Impressed, the shepherd took a batch of the curious cherries to a local monk who proceeded to boil them and create a heady brew. From those humble beginnings, the coffee cherry has since attained truly global status, being the most consumed drink in the world, just behind tea.
In our first post on the impact of fund data, the argument was put forward that clean data not only improves sales efficiency but by reducing the amount of noise which arises when having to fix inaccurate data points, it can also lead to greater cost efficiency, leading to lower fund TERs.
But that’s only half the story.